Let’s Talk About Credibility

Why using verifiable sources benefits writers

Photo Credit | The author Allison Gaines created and owns this photo | made via Canva

Credibility is a judgment that the audience makes about how believable the communicator is, adds psychologist Dan O’Keefe. And it’s important because people often choose to respond to a persuasive message based not on the content but on their perception of the communicator. (O’Quinn, 2020)

At last weeks’ ClubHouse meeting for Writers and Editors of Color, we shared some fantastic tips and tricks. Afterward, I wanted to compile some resources to help writers use verifiable sources in their writing. Frankly, I wanted to inspire fellow writers by illustrating the importance of credibility and how using sources can strengthen your writing career.

Whether you are a newbie, seasoned writer, editor, educator, or professional, credibility will define your reputation. Your reputation matters because it’s what makes readers gravitate to your writing. If you are a Black writer who writes about racism or equity, this is especially important. Know this — readers stop reading your work if they feel your writing isn’t credible. It’s usually nothing personal. Doubt creeps in when readers cannot verify your underlying sources. This decreases the value and intrigue of your writing. All writers have a unique story worth sharing with the world. However, if someone does not find you…